Branding Proposal
Identity projects with process, deliverables, and usage guidance.
Who it's for
Brand designers and creative studios.
What the proposal includes
- Discovery + positioning
- Logo, type, and color system
- Concept/standard/premium tiers
- Brand guidelines handover
- Launch follow-up
Sample excerpt
What the client reads first
Your logo was made in an afternoon five years ago and every contractor improvises around it. This project defines positioning first, then builds the identity system from it: logo, type, color, and a guidelines doc your whole team can actually follow.
Recommended: $5,200 for the full identity
Common questions
- How many concepts do we see?
- Two distinct directions after discovery, then one refined to final. More directions dilute the work.
- Do we get the source files?
- Yes. Full source files and a guidelines PDF transfer on final payment.
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