Digital Marketing Proposal
Multi-channel retainers framed around pipeline, not vanity metrics.
Who it's for
Marketing freelancers and growth agencies.
What the proposal includes
- Channel audit + opportunity
- 90-day roadmap
- Retainer tiers tied to scope
- Reporting + iteration cadence
- Approval CTA
Sample excerpt
What the client reads first
Ad spend is flat while cost per lead climbs. This retainer audits all three channels in week one, kills the worst performer, and reallocates budget to the winner. You get one dashboard, one weekly note, and pipeline numbers instead of impressions.
Recommended: $2,400/month plus ad spend
Common questions
- Do you require long contracts?
- No. Monthly rolling after an initial 90 days, which is the minimum window to read signal.
- Who owns the ad accounts?
- You do. We operate inside your accounts so nothing is held hostage.
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